Deceptive Cell Phone Television Commercials :: Media

It may seem alike cadre phone television commercials argon straightforward and easy to follow, scarcely many people would agree that after a few periodical carte du jours start flowing in, they may form a different opinion. These so-simple cellular phone plans that the companies advocate are a good deal quite leading to consumers. This is by and large due to the fact that companies present viewers with a vague news report of their services. This is successful in making a person feel the inquire to sign-up without any apprehensions. Many individuals do non realize that they have been deceived into a contract that they will eventually regret after it is too late. The just about common misleading topic that cell phone commercials try to negate expressing is the costs of the unknown bill charges and where they come from. Cell phone companies get hard to hide as much of the costs as achievable from their consumers. They may say a certain rate in the advertise ment, moreover this is the bare minimum in most cases. What they are not obese their costumers are the roaming charges, long distance contingencies, and, if available, text message rates. Indefinite bill charges are very popular problems that occur for most customers. For example, a run customer experienced first hand how style was increasing their periodic rates. The customer had signed up for a $50-a-month plan but did not know what he was paying for until, he heard the news that Sprint PCS had been quietly imposing rate increases, tucking them under fees and surcharges(Ballheim,2003). People are often not aware of what the whole plan includes because just pieces of favorable teaching are told to them. When the customer finally realizes the extra costs, and want to change companies, they are slammed with even more charges. The man who was mentioned previously still had to pay some other $150 dollars as a penalty fine in revise to cancel his service (Ballheim, 2003) . This is an all too familiar case with dour advertising a cell phone plan. It seems as though the cell phone companies should be the ones who should pay the penalty fine. But, we, the customers, keep paying these deceiving companies to mislead us and charge more money when they do.